Just hours before the 2019 Singapore Premier League (SPL) kicked off gone the Community Shield last night, the country's lonely professional sports league expected a boost gone the unveiling of a additional title sponsor.AIA Singapore inked a two-year harmony and the insurance group's logo will be emblazoned upon the encourage of the jerseys of every nine clubs.AIA, who are also the shirt sponsors of English Premier League club Tottenham Hotspur and had appointed David Beckham as its ambassador, takes higher than from previous co-title sponsors great Eastern and Hyundai. Although details of the encouragement were not disclosed at the signing ceremony at Jalan Besar Stadium yesterday, The Sunday era understands that not lonely will the company allow insurance coverage for SPL players, the harmony includes a cash component as well.Patrick Teow, chief government manager of AIA Singapore, said: "This encouragement is not just about the money, we desire to put in era and effort to encourage the Singapore Premier League reach its objectives."The FAS' (Football membership of Singapore) values are related gone ours, in view of that it was a natural unusual for us to doing gone them." AIA, which is celebrating its centennial this year, will doing gone FAS for opportunities to leverage upon the SPL clubs' ties gone the communities and schools to encourage youth spread and conduct additional outreach events to announce an responsive and healthy lifestyle.FAS president Lim Kia Tong said: "With AIA Singapore's existing ties to football and notable presence in the Asia-Pacific region, we recognize that this partnership will encourage us to reach our endeavor of improving the activity of local football and raising the standards of football in Singapore."In lineage gone the FAS' endeavor of increasing participation at the grassroots level, there are plans to doing together to reach out and endeavor the community, especially the youth."I am definite that, together gone AIA Singapore, we will be nimble to do more and we look take in hand to having a fertile partnership."
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